What is marketing? Marketing is the ability for your business to promote your product so that it can be sold. You can do it through advertising, promotion campaigns, social media activities and a whole host of other activities. Good marketing ensures that your customers are aware that your product exists and that they pick it.…Details
Selling packed food products around the country? Well, one of the important criteria is to ensure that the packed food products include the label. The Food and Drugs Act (FDA) requires that packed food products are labelled so that customers know what they are consuming. It is also a critical method for distributors to comprehend…Details
One of the most important aspects when creating custom labels is to pick the right material. This is important for two reasons. You want the label to stick to the product package It should be able to deliver the intended look and feel, and communicate the planned message So, how do you pick the right…Details
The pharmaceutical industry has one of the toughest challenges when it comes to labelling. The information needs to be highly accurate for medical professionals and consumers to understand the drug. If the pharmaceutical labelling is not done right, it leads to medication errors, which leads to higher medical costs, or worse the cost of a…Details
In the previous post, we discussed various problems often faced by pharmaceutical labels. At Jet Label, we are constantly coming up with new ways to tackle these problems. If you are printing pharmaceutical labels, there are several ways you can overcome the common pharmaceutical labelling problems. Explicit Text Important text such as the name of…Details
In our previous post, ‘What goes into making a wine label’, we discussed the basic of making a wine label. Today’s design-driven consumer base often pays more attention to creative wine labels on the bottles than to the wine inside them (I’m sorry, Wine Connoisseurs). Eye-catching wine label designs are crucial from a marketing standpoint.…Details
Jet Label is proud to sponsor the Winnipeg Block Parent® Program by printing their custom “Trusty Bear” stickers. The Block Parent® Program operates in conjunction with the Winnipeg Police Service to ensure that children who need immediate assistance have access to a safe space with reliable adults. Read a little more about The Winnipeg Block…Details
A banker, a farmer, a marketer and a paper salesman enter a room… Uh, this is not the beginning of a joke. Last Friday, the entire Jet Label team was whisked over to Edmonton’s Marriott Courtyard hotel to meet with a few of our biggest suppliers and customers for our first ever VIP Panel. Jet Label employees had the…Details
Today we celebrate Jet Label & Packaging’s birthday! Thanks to our amazing customers for helping us be successful for the last eighteen years.
Here’s to the next 18!
The acquisition of Challenge Label – Kelowna has Jet Label co-owner Darrell Friesen very excited. “We now have the capacity and equipment to make the best label in Canada and for our customers that means they will receive the product they are very happy with. The printing is perfect every time. The quality is unmatched…Details