How many times have you seen the logo and brand label design for Coca-Cola change over the years? Brands’ labels change the way they do to either remain relevant in the current year or to evolve further and break new stylistic sensibilities. Of course, current day fashion and public taste dictate many of the changes…
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Colours play an important role in the way we see and perceive things. If you see a dull colour, you might think that the product is not interesting. Colours are scientifically proven to have a psychological effect on the way we view the things around us. Branding experts are aware of this colour psychology and…
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It is not just what goes inside the bottle that matters, but also what’s on the outside. The label on your beer bottle is the first thing to attract a customer. So, when you settle on a design for your beer label it should be able to push the customer to buy the bottle and…
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You’ve invested a great deal in doing the necessary research for your product, you’ve invested a great deal in ensuring you manufacture the same product in huge quantities, and then you invest a great deal in advertising your product to spread awareness. You do all of these activities to ideally hope that the customer picks…
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Image URL: pixabay.com Different types of labels require different types of label adhesives, and there is no single adhesive for all applications. Designing and printing the label is not the final stage for your product – you need to actually stick the label on the product. To do this, you have to pick from three most…
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Birthday Bash Features Unique-to-Partygoer Beverage Cans Commemorating Two Decades of Labelling Evolution Edmonton, AB, Canada – This sud’s for you. And only you. Jet Label & Packaging Ltd., Western Canada’s largest producer of labels and printed tape for a broad range of industries, turned 20 by turning refreshments at its anniversary celebration into uniquely…
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When a brand advertises its product, it can’t communicate everything about its quality, its benefits, its novelty, and its adequacy to the world without seeming self-congratulatory. Head to any departmental store and pick up a product and you’ll quickly realize there’s more to a label than self-praise. While everybody knows the primary objective of a…
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The amount of analytical insight available today from standard sporting events is truly astounding. As is always the case, we have technological advancement to thank for this – such as transponder timing, which has emerged as a game-changer for racing events and other timed sporting events. How does the system work? The system relies on…
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Granular Level of Redundancy Vastly Minimizes Risk for Labeling Customers Edmonton, AB, Canada – Jet Label & Packaging Ltd., Western Canada’s largest producer of labels and printed tape for a broad range of industries, has announced commitment to total platform redundancy at its primary manufacturing facility in Edmonton. Acquiring duplicates of critical machinery and components…
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What if we tell you the decadent yet somber Kelowna wine label that you admire is the culmination of the art of wine labeling that dates back to 13thCentury BC? Yes, us humans have been labeling our wines for more than 3200 years. And it’s not like the labels used for those ancient wines acted…
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